Cut Costs with Co-op Advertising
What if you could share (or completely eliminate) advertising costs without having to jump through hoops or sign up for things you don’t want or need? You can. Read more …
Your Marketing’s Missing Link
Some people only see LinkedIn as the place to go to find a new gig or to increase professional networks. And, yes, this is still the bulk of activity, but for small businesses… Read more …
PCI compliance is up — but it’s not enough to protect retailers from fraud
Are retailers prepared to protect their payment systems from a full-blown hack attack — or are they doing the bare minimum, leaving the back door wide open for increasingly brazen and savvy cyber criminals? That’s the questioned posed by Verizon’s 2015 report on regulations set by the Payment Card...
How to Make Your Business Thrive for 100 Years
Creating a business and making it flourish takes hard work and dedication. Taking the reins of a business and pulling it through economic crises, ever-changing generations, and financial highs and lows can take an unparalleled level of hard work and dedication. Specialty food businesses that have endured for more...
Use Receipt Printers To Make Money and Promote Your Business
Since most businesses are handing out POS receipts (about 250 billion of them a year, according to Receipt.com), why not make the most of it? There are ways to communicate on a receipt that are better than others – some receipts can amuse, some receipts can engage, some receipts...
Stellar Service:Don’t Blow It
Over the years, we’ve written a plethora of customer service-based articles. Why? Because regardless of industry, service continues to be a small business owner’s secret weapon. A recent Manta online consumer poll found that quality products and services and customer service are the two key factors influencing repeat purchases....
Retail Sales Regain Momentum in May
Consumer spending and retail sales rebounded in May, signifying renewed momentum heading into the second half of the year, the National Retail Federation said today. NRF reported that May retail sales, excluding autos, gas and restaurants, increased 0.8 percent from April and 1.9 percent on a year-over-year basis. Read...
Curtail the Busy & Up the Efficiency
You’re busy. Really busy. Stuff piles up. Daily. And out of all the places you need to check messages, the biggest nightmare is often email. Let’s talk solutions. Read more …
What small businesses need to know about Google’s Mobile-Friendly Update
In the United States and a number of other countries around the world, the volume of mobile searches now exceeds desktop search. Google recently confirmed this shift and just last month, Google launched their mobile-friendly update. Read more …
3 Ways Mobility Enhances Shopping Experiences
Shoppers are more connected than ever. With mobile devices powering their buying experiences, your consumers’ expectations are rising and merchants have new opportunities to create memorable brand impressions. A key concept to remember is that shoppers are becoming omniconsumers, meaning that they’re looking for seamless customer experiences through all...