Grocery shoppers welcome in-store digital ads at checkout
Nearly 70% of shoppers are frustrated by checkout lines and about as many said they are open to watching digital video screens while they wait, per Millward Brown and Impax Media. Additionally, 40% of consumers said they’d be more likely to visit grocery stores that employed video screens, with...
The Top 5 Causes of Data Breaches in Merchant Card Processing
It’s the responsibility of business owners to keep their consumers’ sensitive information safe. When merchant credit card processing comes into play, this protection can become even more complicated, sometimes resulting in data breaches of varying sizes and scope. Read more …
Creating customer loyalty, 1 cup at a time
In 2015, Durango Joe’s Coffee loyalty program took off — nearly 88,000 loyalty card transactions were recorded, with 37% of the coffee shop’s customers participating in the program. Last year, Durango Joe’s purchased scanners for its stores and began offering and redeeming mobile “cards.” The owner’s goal now is...
The changing face of food retail
New competitors from 365 by Whole Foods Market and Kroger’s Main & Vine to Google Express and AmazonFresh are jumping into the grocery game, ratcheting up competition for traditional supermarkets. The new rivalry is expected to take more of a toll on chains that aren’t changing with the times,...
How can retailers make promotions more profitable?
Last summer, KeHE’s Scott Silverman took a hard look at the effectiveness of promotions in the natural channel versus conventional. What he discovered was striking: Conventional chains were offering less of a discount on natural and organic products than many natural stores—yet they were moving significantly more volume. What...
Get More Sales from Your Best Customers With A Loyalty Program
Ask any small business owner and they’ll tell you: It costs more to win over new customers than to keep existing customers coming back. Experts agree that it costs between four and 10 times more to attract new business. Read more …
Rising tide: 1 in 5 bought groceries online in the last 30 days
A new report from Brick Meets Click found that one in five customers bought groceries online in the previous 30 days before they were surveyed, compared to only 11 percent who were asked that same question just two years earlier. Additionally, 41 percent have tried online grocery shopping at...
11 ways to improve customer loyalty
Acquiring a new customer costs 6-7 times more than retaining an existing one, so cultivating loyalty is clearly good for business. Find out what you can do. Read more …
Independent Supermarkets Rank Higher on Customer Service
Independent supermarkets performed better than national chains in customer service, according to the results of the National Grocers Association’s consumer trends study. Read more …
The risks and rewards of in-store Wi-Fi
Offering free wireless connectivity to in-store shoppers is quickly becoming a customer expectation, but the amenity is not without risk. While Wi-Fi networks can enable enhanced customer experiences, improperly implemented systems can leave businesses and consumers open to fraud and other security issues. Read more …